Marketing Automation for Financial Advisors

Differentiate from other financial advisors, deeply understand client needs, and connect the dots faster to grow assets under management.

Win High-Value Business

A massive wealth transfer from baby boomers to younger generations is making it harder to retain and grow business. Marketing automation for financial advisors provides insights into customer behaviors, interests, and needs, allowing you to stay a step ahead of client demands.

Expand Assets Under Management

Grow your asset base with intuitive software that accelerates marketing programs while measuring and driving business results. Automation picks up where your advisors leave off, using personalized campaigns and lead nurturing to grow client connections.

Establish Expertise with Clients

Building trust rarely happens during a single interaction. Instead, it develops through a collection of many touchpoints. Speed up the process with software that strategically showcases your expertise and is tailored to a client’s preferences and interests.

Strengthen Client Relationships

While you can’t add more hours to the day, you can create efficiency at scale. Free up time and develop deeper relationships by tracking, measuring, and personalizing your marketing campaigns.

More Great Content from Act-On's Library

Colleagues working on a marketing automation platform migration.

Six Signs It’s Time to Break Up With Your Marketing Automation Platform

A handshake illustrating the concept of Brand Loyalty.

How to Build & Measure Brand Loyalty 

A shopping bag illustrating a successful holiday email marketing strategy.

Planning for a Successful Holiday Email Marketing Campaign

Market Across Many Channels

Clients engage across many channels, including social media, email, and SMS. Inconsistent messaging can create confusion and disconnect, but omnichannel marketing and easy integrations help reach your audience where they’re already spending time.

Put Lead Nurture on Autopilot

Achieve ambitious goals by keeping leads engaged, interested, and ready to discuss their financial needs. Marketing automation for financial advisors allows you to segment audiences, personalize, and easily track interactions to grow conversions.

Support Demand Generation

Successful demand generation relies on having the right tools to support it. Powerful software with advanced filters and analytics allows you to refine audience targeting and grow funds under management.

Analyze and Improve ROI

Impactful strategies rely on quality data. Use groundbreaking AI and analytics to improve decision-making, sharpen your marketing campaigns, and do more of what produces results for your financial advisors.

The Act-On Software Team has become an extension of our business. We ranked their marketing automation solution above Eloqua, Marketo, Pardot, and HubSpot. Their service has exceeded expectations. We are very happy to work with them!

Jim Lovelady

Moss Inc.

Successful Companies That Trust Act-On: